{"id":2000,"date":"2018-06-27T11:32:12","date_gmt":"2018-06-27T15:32:12","guid":{"rendered":"https:\/\/media-redaktica.com\/?page_id=2000"},"modified":"2020-03-09T21:25:29","modified_gmt":"2020-03-10T01:25:29","slug":"writing-for-the-web-course","status":"publish","type":"page","link":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/","title":{"rendered":"Writing for the Web course"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;3.7&#8243; background_image=&#8221;https:\/\/media-redaktica.com\/wp-content\/uploads\/2018\/06\/16003_mediatredaktica_header-1920&#215;601-formationredacweb.png&#8221; custom_css_main_element=&#8221;height: 500px|| &#8220;][et_pb_row _builder_version=&#8221;3.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.10.1&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size=&#8221;50&#8243; header_font_size_phone=&#8221;40&#8243; header_font_size_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;150px|||&#8221; custom_padding_phone=&#8221;0px|||&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<h1><span style=\"color: #ffffff;\">WRITING FOR<br \/>\nTHE WEB COURSE<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;|on|on&#8221; _builder_version=&#8221;3.2&#8243; background_image=&#8221;https:\/\/media-redaktica.com\/wp-content\/uploads\/2018\/04\/16003_mediatredaktica_header-bg.jpg&#8221;][et_pb_row _builder_version=&#8221;3.0.47&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.10.1&#8243; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size=&#8221;60px&#8221; header_font_size_phone=&#8221;32&#8243; header_font_size_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;150px|||&#8221; custom_padding_phone=&#8221;0px|||&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><span style=\"color: #ffffff;\">WRITING FOR<br \/>\nTHE WEB COURSE<\/span><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_image src=&#8221;https:\/\/media-redaktica.com\/wp-content\/uploads\/2018\/06\/16003_mediatredakticamobile-formation-redac-web.png&#8221; alt=&#8221;Writing for the web course&#8221; _builder_version=&#8221;3.14&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.0.101&#8243;][et_pb_row _builder_version=&#8221;3.12.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.8&#8243;]<\/p>\n<h3>Writing for the Web course<\/h3>\n<p>Media Redaktica offers a writing for the Web course among many other training courses, as well as written communication services.<\/p>\n<p>Writing for the Web has its own requirements and specific characteristics; simply being a good writer is not enough for the texts to be perceived as efficient by Internet surfers.<\/p>\n<p>The more a writer drafts texts targeting Internet surfers, the more a Web writer develops mechanical reflexes and automation in writings that are specific to the Internet.<\/p>\n<p>Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will end up becoming one with the Internet and its demanding readers.<\/p>\n<p>Institutional content, news releases, speaking notes and other communications and content must be modified and restructured to be judged as relevant by Internet users.<\/p>\n<p>Without this meticulous work on the part of the Web writer expert, the written content could be ignored by Internet surfers. Unless a careful adaptation of all texts destined for the Internet was conducted, the Web pages will not be considered appropriate by the extremely busy readers of the digital world. Zapping would proliferate, leading to a decreased popularity of the website concerned. This would automatically have a negative impact on the positioning of your Website in popular search engines like Google.<\/p>\n<p>This is why any professional writer must acquire basic information and an understanding of the Internet\u2019s nuts and bolts through our writing for the Web course.<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.0.101&#8243; background_color=&#8221;#0a2fb5&#8243;][et_pb_row _builder_version=&#8221;3.8&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.8&#8243; background_layout=&#8221;dark&#8221;]<\/p>\n<h2>The benefits of our Writing for the Web course<\/h2>\n<p>During your training, you will understand:<\/p>\n<p>*The Web\u2019s specific characteristics<br \/>\n*The technical Web constraints to take into consideration<br \/>\n*How Internet surfers read online<br \/>\n*The Internet surfer\u2019s informational needs<br \/>\n*The Web writer\u2019s correct mechanical reflexes<br \/>\n*The Web writer\u2019s best practices<br \/>\n*Pitfalls to avoid<br \/>\n*The Web writer\u2019s valued assets<br \/>\n*The best attitude to adopt in order to adapt to different kinds of Internet surfers<\/p>\n<h3>Why our customized writing for the Web course is efficient<\/h3>\n<p>The training you will benefit from is provided by a Web writing specialist with over 20 years of writing experience (journalism, organizational and institutional communications, internal\/external communication, copywriting, etc.).<\/p>\n<p>Our professional Web writer has conceived Websites from A to Z for a variety of Francophone and Anglophone Canadian clients. She also gives advice for the improvement of Website menus and site maps and helps her clients create Web content that reflects perfectly their organization\u2019s line of communication and the Internet surfers\u2019 informational needs.<\/p>\n<p>The customized training prepared by Media Redaktica Pro will make your employees capable of writing efficient, persuasive and pleasant-to-read texts. Your staff will acquire theoretical knowledge allowing them to develop the correct mechanical reflexes for Web writing. Exercises will allow you to apply and memorize what you have learned.<\/p>\n<h4>Why wait to reserve your personalized writing for the Web course?<\/h4>\n<p>E-mail us at info@media-redaktica.com and inform our Web writing expert about your precise writing needs. You can also entrust us with the preparation of your writing for the Web course according to your goals.<br \/>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;3.7&#8243; background_image=&#8221;https:\/\/media-redaktica.com\/wp-content\/uploads\/2018\/06\/16003_mediatredaktica_header-1920&#215;601-formationredacweb.png&#8221; custom_css_main_element=&#8221;height: 500px|| &#8220;][et_pb_row _builder_version=&#8221;3.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.10.1&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; header_font_size=&#8221;50&#8243; header_font_size_phone=&#8221;40&#8243; header_font_size_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;150px|||&#8221; custom_padding_phone=&#8221;0px|||&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221;] WRITING FOR THE WEB COURSE [\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;|on|on&#8221; _builder_version=&#8221;3.2&#8243; background_image=&#8221;https:\/\/media-redaktica.com\/wp-content\/uploads\/2018\/04\/16003_mediatredaktica_header-bg.jpg&#8221;][et_pb_row _builder_version=&#8221;3.0.47&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;3.0.47&#8243; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221;][et_pb_text _builder_version=&#8221;3.10.1&#8243; text_font_size_last_edited=&#8221;on|phone&#8221; header_font_size=&#8221;60px&#8221; header_font_size_phone=&#8221;32&#8243; header_font_size_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;150px|||&#8221; custom_padding_phone=&#8221;0px|||&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221;] WRITING [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":1862,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2000","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Writing for the Web course | Individual or Group | Media Redaktica<\/title>\n<meta name=\"description\" content=\"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Writing for the Web course | Individual or Group | Media Redaktica\" \/>\n<meta property=\"og:description\" content=\"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA\" \/>\n<meta property=\"og:url\" content=\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/\" \/>\n<meta property=\"og:site_name\" content=\"M\u00e9dia R\u00e9daktica\" \/>\n<meta property=\"article:modified_time\" content=\"2020-03-10T01:25:29+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/\",\"url\":\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/\",\"name\":\"Writing for the Web course | Individual or Group | Media Redaktica\",\"isPartOf\":{\"@id\":\"https:\/\/media-redaktica.com\/#website\"},\"datePublished\":\"2018-06-27T15:32:12+00:00\",\"dateModified\":\"2020-03-10T01:25:29+00:00\",\"description\":\"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA\",\"breadcrumb\":{\"@id\":\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/media-redaktica.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tips and advice\",\"item\":\"https:\/\/media-redaktica.com\/en\/tips-and-advices\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Writing for the Web course\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/media-redaktica.com\/#website\",\"url\":\"https:\/\/media-redaktica.com\/\",\"name\":\"M\u00e9dia R\u00e9daktica\",\"description\":\"Nos mots vous propulsent\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/media-redaktica.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Writing for the Web course | Individual or Group | Media Redaktica","description":"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/","og_locale":"en_US","og_type":"article","og_title":"Writing for the Web course | Individual or Group | Media Redaktica","og_description":"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA","og_url":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/","og_site_name":"M\u00e9dia R\u00e9daktica","article_modified_time":"2020-03-10T01:25:29+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/","url":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/","name":"Writing for the Web course | Individual or Group | Media Redaktica","isPartOf":{"@id":"https:\/\/media-redaktica.com\/#website"},"datePublished":"2018-06-27T15:32:12+00:00","dateModified":"2020-03-10T01:25:29+00:00","description":"Writing for the Web training: Our professional writing for the Web course will help you adapt your texts for the Web to the point where you will become one with the Internet and its demanding readers. Montreal, Quebec, Ottawa, Toronto, Vancouver, Victoria, Winnipeg, Fredericton, Halifax, Charlottetown, United States, USA","breadcrumb":{"@id":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/#breadcrumb"},"inLanguage":"en-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/writing-for-the-web-course\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/media-redaktica.com\/en\/"},{"@type":"ListItem","position":2,"name":"Tips and advice","item":"https:\/\/media-redaktica.com\/en\/tips-and-advices\/"},{"@type":"ListItem","position":3,"name":"Writing for the Web course"}]},{"@type":"WebSite","@id":"https:\/\/media-redaktica.com\/#website","url":"https:\/\/media-redaktica.com\/","name":"M\u00e9dia R\u00e9daktica","description":"Nos mots vous propulsent","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/media-redaktica.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"}]}},"_links":{"self":[{"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/pages\/2000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/comments?post=2000"}],"version-history":[{"count":1,"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/pages\/2000\/revisions"}],"predecessor-version":[{"id":5583,"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/pages\/2000\/revisions\/5583"}],"up":[{"embeddable":true,"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/pages\/1862"}],"wp:attachment":[{"href":"https:\/\/media-redaktica.com\/en\/wp-json\/wp\/v2\/media?parent=2000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}